Back in 1888, the two leading clubs in Walsall, namely Walsall Swifts and Walsall Town, merged to form Walsall Town Swifts, eventually becoming Walsall FC in 1895. Throughout the years, the club has seen many up’s and down’s with many of the country’s biggest clubs playing at the stadium at various points along the way.
Towards the start of the 2011 campaign, the club agreed a 2 year stand-sponsorship deal with Sign Specialists because of the outstanding commercial support the company had given to the club over the past 20 years.
During that time, Sign Specialists had been main front-of-shirt sponsors, back-of-shirt sponsors, stadium advertisers, match day sponsors and tremendous supporters of the Walsall FC Community Programme. The overwhelming support had been made possible by the tremendous enthusiasm and commitment of Richard Tisdale, a Saddlers Director and Managing Director of Sign Specialists Ltd.
Through Richard, Sign Specialists have played an important role in the continuing success of the Walsall FC Community Project. With Richard as its driving force, Sign Specialists have given great financial support to the Programme, helping them play an active role throughout the Borough.
Established in 1947 and based in Redditch, Birmingham, Sign Specialists are one of the UK’s largest sign manufacturers and are dedicated to the continual research and development of new manufacturing techniques and working practices. Our customer base covers a wide range of sectors including, Automotive, Hotel & Leisure, Pubs, Restaurants and Retail. One client in particular, KIA Motors, has a well-established partnership with Sign Specialists which has seen us design and redevelop all their UK Car Showrooms. Through this relationship, KIA Motors became the Away stand sponsors at Walsall FC throughout their 2013-14 campaign, following on from our own sponsorship deal.
Today, if you happen to drive past the stadium you’ll see the ground decorated blue in the colours of Wolverhampton University, who now sponsor the Away stand – somewhat fitting as the team prepares to face Chelsea FC in the next round of the FA Cup.